Portfolio
Education
August 2018- May 2022
University of Tennessee, Knoxville
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Bachelors of Science in Business
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Major: Marketing Collateral: Human Resource Management
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Dean’s List: Magna Cum Laude
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GPA: 3.74
August 2022- August 2023
Belmont University – Nashville, TN
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Master of Business Administration
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GPA: 3.8
Work experience
May 2024- October 2024
Northwestern Mutual Financial Representative
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Develop personalized financial plans to enhance clients' financial health.
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Coordinate and manage over 25 client meetings weekly, optimizing client engagement and satisfaction.
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Strengthen client and prospect relationships through daily communication, driving client retention and referrals.
May 2023- Present
AMAX Talent & Tricia Brink Management
Model
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Serve as a commercial, beauty, and print model for national brands, enhancing brand visibility.
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Build and maintain relationships with creatives, boosting personal brand development and social media presence.
January 2023- May 2023
Belmont International Consulting Team
May 2022- August 2022
Live Nation Inc.
Brand Partnerships Associate
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Create U.S market entry proposal for Spanish wine co-op
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Conduct primary and secondary research to support strategic decisions
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Evaluated target markets to curate lists of potential brand partners
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Developed integrated marketing plan for brand partnership between West Elm and Live Nation
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Provided key insights and reports on partnership performance by analyzing KPIs such as engagement, event attendance, and brand visibility, helping the team refine future strategies.
April 2021-August 2021
MGC Sports
Marketing Intern
• Curated training camp package for 40 NFL athletes
• Recommended social media strategy for client growth
• Strategized with brands to form new relationships with agency
• Networked with brands to provide brand opportunities to clients
• Strategized post-product feedback options for companies and clients
• Researched social media insights for clients and agency to boost engagement
August 2021-January 2022
South Made Marketing
Marketing Intern
• Curate content for local businesses around Knoxville
• Manage social media platforms for businesses
• Improve engagement and following of businesses through social media and SEO
• Strategize growth opportunities for clients
April 2018- May 2022
University of Tennessee Dance Team
Student Athlete
Projects
August 2021-December 2021
Weigel's Integrated Marketing Communications Plan
Created an integrated marketing communications plan for a new product launch for Weigel's. During the project I worked with a team to create a new product and specify the digital and non-digital mediums where the company would market.
April 2021-August 2021
NFL Training Camp Care Package
Contacted with brands to curate a wellness package for players during summer training camp. NFL players take a beating during this rigorous process, and MGC we strived to ensure they were taken care of. By creating a care package full of beneficial products we ultimately wished to set them up for success by being able to take care of themselves off the field.
Activities
June 2019- May 2022
University of Tennessee Dance Team
Social Media Account Manager
• Manage social media accounts daily to further network connections
• Maintain public image through posts
• Promote growth through evaluating social media insights
• Marketed for further appearances in representation of the university
August 2018- May 2022
Tri Delta Sorority Member